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FUNDRAISING Fact Sheet: Penny-a-Week Fund |
- One of the most successful ways of obtaining money was the Penny-a-Week fund.
- The main function was to obtain from wage earners a voluntary contribution of one penny per week, to be deducted from their pay, at a time when the average weekly wage was £10. This was supplemented by collecting cards and house-to-house collections.
- Rural areas were covered by the ‘rural pennies scheme’, which was organised through the Agriculture Committee.
- Within six months of the scheme being introduced in November 1939, the Fund was receiving £6,000 a week, contributed by about 1,400,00 employees in 15,000 firms. By July 1940 this had grown to £14,000 a week, and this figure continued to rise.
- In late 1942 the employees were given the opportunity to raise their contribution to two pence a week.
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